Self-Publish and Own it!

Taking the Establish book coaching program and 14 years of book publishing, the Jennifer Lancaster team will help you take a rough outline or manuscript and make it shine, turning it into a business asset. You own and control the final creative work. 

Get expert help to target, title, edit, design and launch. You may control your new book, unless you want us to handle the ISBN assignment, uploads, and legal deposit. 100% royalties. 

Features

New author mentor and editing support, taking you steadily towards the finish line.

Own your ISBN; your publisher name.
Get Mentored in Publishing

Targeting of an audience who suits the book’s style and your business model
(if applicable)

Title and subtitle advice. Cover design options. A commercial sales plan.

Publishing Support Included

Why struggle and project manage yourself?


This package includes comprehensive editing, audience targeting, book design and typesetting, cover design, proofread.

Production includes: artwork on template, upload to IngramSpark, ePub made, proof check, print proof order delivered, help with ISBN form, Book Creation video tutorials, legal deposit information. (Thorpe-Bowker cost is additional if you want to register the ISBN).

Commercial planning involves: a book launch project template, support with media kit, reels for launch (you post), library supplier details, meta-data, and informational support for your Amazon Author Central page.

optimised data
Direct marketing books

Book Publishing Package:

Comprehensive editing, publishing production, ISBN mentoring, platform advice, 
blurb re-write, and book cover imagery and artwork. 
You get to keep all files and re-publish later.    $5,000 – $6,500. 

(Twin volumes or 90,000+ words will incur additional fees). 

With Book Funnel Flow

Copywriting, craft upsell, design landing pages (ads are extra), design creatives, and Meta Ad set-up: 
AU $1,000 as extension

Book Coaching from Day 1

Book coaching – 12 months … AU $2,900 – $3,700 (including editor feedback). Price is lowered for this extension to book publishing with us. 

Standalone book coaching… AU $4,800. (40,000 – 50,000 words)

Prices are all inclusive.

To keep quality high, we aim to take on only 12 authors per year. Become one of the happy authors out there, not one of the dissatisfied ones!

BFF funnel book planning

"Jennifer was helpful and encouraging; with her guidance my manuscript transformed into a book. By encouraging me to review chapters, omit sections and stop repeating myself, we may just have something readable."

Jennifer at Business Author Academy helps busy coaches and authors navigate through the tricky waters of publishing, by advising on where to go and what to do to meet the author’s goals.As a book assistant, Jennifer is happy to help new Aussie writers get their fantastic quality book launched — without handling the royalties or owning anything.

Our service now helps with book administration or mentoring.

The process of independent publishing begins with ISBN allocation and CiP entry (Cataloguing in Print). This is an important part of the book publishing process as it lists your book and its format on all Books in Print databases, generates the barcode for its back cover, and ensures your book is correctly catalogued in the National Library.

Once printed, the legal deposit copies then get distributed to national and state libraries.